



Tell Your Story, Inspire the Nation.
Showcase Your ESG Story and Stand to Win Your Share of RM300,000 Worth of Media Exposure!
Many Malaysian SMEs are already taking meaningful steps to go green, care for their communities, and run their businesses responsibly. But too often, these efforts go unheard.
The SME ESG Challenge 2025 is here to change that. This is your chance to share your ESG story, inspire others, and be recognised as a leader in Malaysia’s just transition to a greener, fairer economy.
Here’s how it works:
Step 1
APPLY
Tell us about the ESG initiative(s) you’ve already implemented.
Step 2
LEARN
Shortlisted SMEs will receive exclusive training on ESG storytelling and impact communication.
Step 3
PITCH
The top 10 will pitch their stories and innovations to a panel of judges.
Step 4
SHINE
Three (3) winners will be honoured at a flagship ESG event, gaining media exposure and stronger brand visibility as sustainability and ESG champions.
This Challenge is not just about winning awards — it’s about celebrating your impact, raising your profile, and showing that SMEs are driving Malaysia’s ESG movement.
Are you ready to put your business in the spotlight?
What You Stand To Gain


Brand Exposure
Win a share of RM300,000 in media exposure and reach millions of Malaysians through Astro TV, radio, and digital platforms, boosting your visibility, credibility, and customer trust.


Capacity Building
Get complimentary, hands-on training in ESG storytelling and impact communication, turn your sustainability efforts into a powerful business advantage.


Recognition
Be celebrated at a flagship ESG event alongside industry leaders and media. Gain legitimacy as a SME ESG champion and stand out to customers, partners, and investors.
How It Works
Step 2
Capacity Building & Training (11 & 12 Nov 2025)
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100 qualified SMEs will be selected to join a 1-day ESG Accelerator Training on ESG Storytelling and Narrative.
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Each company may send up to 2 representatives.
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Learn how to pitch your ESG story with confidence.
Step 3
Submit Your Story (1 Dec 2025)
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After the workshop, share your company’s sustainability initiatives.
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Submissions will be assessed by a dedicated selection committee.
Step 4
Pitch to the Judges (13 Jan 2026)
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The Top 10 SMEs will present their stories at the pitching session.
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Get visibility and feedback from a panel of judges.
Step 5
Winners Announced (29 Jan 2026)
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The Top 3 SMEs will be celebrated at the UNGCMYB GO ESG Conference 2026.
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Each winner receives RM100,000 in Astro media value equivalent for brand exposure.
Who Can Join The Challenge?
The SME ESG Challenge 2025 is open to all Malaysian SMEs that are taking steps
— big or small — towards sustainability.
Eligibility:
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Must be registered micro, small or medium enterprise in Malaysia (refer to the Guideline on New SME Definition)
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Open to all industries and sectors.
Good to know:
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Your initiative doesn’t need to be large-scale or perfect — even simple, practical efforts count.
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No prior experience in media or storytelling is required. The training workshop will equip you with the skills you need.
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Participation is free of charge.
If your SME is committed to making a positive impact — whether through the environment, your people, or your community — this challenge is for you.




